A new chapter in women’s wellness debuted in Brooklyn with the LIFT + GLO event, which combined CO2Lift® carboxy therapy with Pilote Pilates training. The experience explored the synergy between oxygen-powered skincare and physical movement, demonstrating that skin vitality and physical strength are interconnected health goals. Guests were encouraged to see their wellness routines as proactive investments in their future health.
CO2Lift®, a patented treatment by Lumisque Inc., uses topical carboxy therapy to stimulate the body’s natural skin oxygenation. This technology encourages the body to release oxygen into the skin, supporting improved hydration, elasticity, and overall vitality. This science-led approach is highly valued in the medical and professional skincare industries for its ability to produce visible results through cellular repair.
The activation took place at Pilote Pilates’ intimate studio in Brooklyn, where guests wearing the CO2Lift® mask participated in a private workout. The exercises were designed to increase systemic circulation, which naturally enhanced the oxygen-infusing properties of the skin treatment. Lana Kerr, creator of CO2Lift®, noted that oxygen is a non-negotiable component for the skin to perform and regenerate optimally.
The event also marked a significant moment for HERgevity, a movement dedicated to advancing conversations around women’s longevity and proactive health care. Nina Lato, SVP of Marketing and Retail for CO2Lift®, stated that HERgevity aims to empower women to take a holistic approach to their wellness. The movement advocates for investing in the body as an integrated system for long-term health.
As the LIFT + GLO program prepares for national expansion, more immersive events are planned across the country. These future sessions will continue to blend science, movement, and education to help women prioritize their health and longevity. By bringing together the worlds of fitness and skincare, the initiative is creating a new model for integrated women’s wellness.
Marketing CO2Lift® CO2Lift® by Lumisque Inc
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